LONDON – Roxette’s attempt to capitalize on the British’s love affair with Valentine’s Day has got off to an encouraging start. “The Ballad Hits” has entered the UK sales chart at a respectable #23. This is Roxette’s highest position on the chart since “Don’t Bore Us – Get To The Chorus!” went to #5 in November 1995.

  In addition, it is EMI/Capitol’s second highest new album entry and their third highest selling album last week.

  Continuing with the Valentine’s Day tie-in, the excitement continues tomorrow (Monday) with the UK release of the single “A Thing About You.”

(xarrrr and animalkingdom contributed to this article.)

• Album Sales Chart