“Poplife” is born
STOCKHOLM (UPDATED) - The Swedish newspaper Aftonbladet decides to start a new record store on the Internet. They are looking in the direction of Apple's iTunes. Aftonbladet's site will be named Poplife.
Initially the site will contain 100,000 songs by Elvis, The Stones, Bob Dylan, Gyllene Tider, David Bowie and Magnus Uggla, to name a few. By the end of December Aftonbladet counts on having more than half a million songs for sale. Poplife will be open for Windows users to start with, Mac users will follow.
The songs will cost 15 kronor (€1.65) to download and the songs will be in Windows Media Format which will allow the user to burn them on three CDs. The site opens this Friday.
Apple launched the European version of their iTunes Music Store earlier this week. The store is available for customers in Germany, France and the UK. The songs cost €0.99 (£0.79 in the UK). An EU-wide iTunes Music Store is expected to be opened in October.
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