“Pop Hits” expected to match “sister’s” success
STOCKHOLM - With "The Pop Hits" scheduled to be released on March 24th, in Sweden and in many other countries, the first single from the album (the "sister album" to "The Ballad Hits") has been sent out to radio stations.
According to Li Eriksson at Capitol Sweden, "the trend is clear - in Sweden radio producers go nuts and it is already the highest climber, the highest increase in plays and the highest increase in audience – jumping from #69 to #11 in the airplay chart."
Beginning this week, the video (done in animated cartoon style) is being played on Hot Rotation at MTV Nordic.
The cover of the album, shown at right (courtesy Capitol/Roxette Recordings), fills in the popcorn star outline as expected, and adds some confetti and party glasses.
(daniel_alv, Roxmaniac and Judith Seuma contributed to this article.)
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